Can you walk-the-dog?  Of course you can, but can you walk-the-frog?  What…walk-the-frog?  LIVETARGET Lure has taken topwater fishing to another level leaping into the frog fishing market with a new hard bodied frog or “stride” bait and soft hollow bodied frog.  These frogs were created to appear life-like and match the movements of real frogs.  Like always, LIVETARGET Lures designed these frogs to appear anatomically correct using state-of-the-art technology. 

It’s not often a professional angler encounters any one lure that changes their approach to fishing certain lakes or cover.  Sure some lures gain popularity overnight on certain lakes, but rarely is that recognition carried over to other regions.  For example, a number of oversized swimbaits have become popular lures on the west coast, but rarely are any of these sold in the southeast region.  One lure that is making a big splash, not only in the southeast, but everywhere across the United States is a swim jig.  For professional bass angler Chris McCall from Jasper, Texas, the swim jig is changing how he approaches fishing for fun and in bass tournaments.  While McCall in the past had fished swim jigs, these jigs were not well designed and results were okay, but not overwhelming.  This all changed when independent lure designer and consultant Brian Branum encouraged McCall to fish with a proto type swim jig he had designed.  Giving into Branum’s insistence, McCall began using the proto swim bait with overwhelming positive results including success on Sam Rayburn Lake and in regional bass tournaments on other impounds.  Knowing the swim jig craze was about to erupt, McCall called his sponsor Santone Lures and explained the potential for a custom built swim jig built and designed by Branum with McCall’s suggested specification.  Santone Lures agreed and work began on completing the final touches on the new Santone Lures Sam Rayburn Swim Jig.

Springdale, Arkansas-An angler fishing Beaver Lake in northwest Arkansas reported to fellow anglers, newspapers, and TV reporters that he saw four life-like lures crawl across the top of a rock while out fishing early Friday morning.  "I was just out fishing and I saw these life-like lures just come out of the water," he continued, "they crawled right on top the rock and was sunning themselves; till that bass tried to eat them."  The angler was able to get a photo of them with his cell phone before the bass attacked them.  "I just cannot believe how life-like those lures looked; that bass chased each one of them...just like a LIVETARGET," said the angler.  It is unknown at this time if any of the Crawfish made it out alive after being attacked by the bass.  No doubt, we will be hearing more about these sighting as other anglers have reported seeing Shad, Smelt, Golden Shiner and other life-like lures being attacked to newspapers and TV reporters.

The LIVETARGET Crawfish Crank (www.livetargetlures.com) is a ‘fat style’ crankbait with an accurate profile and anatomical details of a fleeing crawfish (Orconectes Propinquus).  The ‘fat style’ is reminiscent of the extremely popular original Wiggle Wart.  When Storm lures was purchased by Rapala a number of modifications were made to the original Wiggle Wart that changed the action.  Some say for the better, other say that the original Wiggle Wart crankbait action cannot be duplicated.  For proof, just look at how much anglers are willing to pay for the originals on eBay.  That is where LIVETARGET Crawfish Crank ‘fat style’ crankbaits come in; they have that distinctive wide wobble swimming action and soft deflection with accurate recovery that fish cannot resist.